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Florist Valparaiso IN

Are you looking for a florist in Valparaiso, IN? Give our shop a call at (219) 926-8615

Florist Valparaiso

The Best Florist Near Me

The Flower Cart, Inc is a florist in Valparaiso, IN. We dive deep into the connection of our sense of smell with the tendencies of human behavior. We discover the impacts that scent has on the decision making processes of customers. This includes how efficient it is in making window shoppers into actual buyers. First, we look into the study of the psychology of smell and how it influences people's actions and behavior. We also see its effect on their purchases and picks among a wide range of products. Next, we look into a list of common scents and the usual feelings and meanings linked to them. We go over how retail and big corporate stores saw that and used it for their favor. We look into the concept of scent marketing for business. We discuss how business owners use the aspect of fragrance. After that, we see how they use flower scents in marketing and increase their sales rates. Interested in a formal track on floristry? Want to get certified as an expert on everything related to the field? We got you! Look into these professional bodies and colleges in floristry. Some excellent examples are the American Institute of Floral Designers of the AIFD (, the Society of American Florists (, the American Floral Endowment ( You can also check out similar organizations offering courses specializing in floristry.


Call The Flower Cart, Inc the flower delivery experts in Valparaiso, IN or surrounding areas today for your free estimate or if you have any questions, give us a call at (219) 926-8615

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Studies have proven that smell is intricately bound to the brain's segment for memory. Plus, lots of people keep memories stretching back to their childhood and formative years. Given that, scent can impact individuals' behavior and their decision making processes. As a matter of fact, certain scents can trigger certain memories. Because of that, scent has a tendency to steer them towards some choices more than others. This, of course, depends on what exact memory the scent brought up. Flowers complement a place's aesthetic and theme because of their fragrant smell. This is especially true for weddings, funerals, and romantic occasions. Wedding organizers usually enlist the help of florists. For one, florists provide boutonnieres and bouquets to match the theme and motif. There is also care in choosing flowers that smell as lovely and sweet as the event it decorates. Funeral homes usually receive flower ornaments for services. in hopes of exuding happier and comforting scents for the family in grief. Romantic dates and anniversaries usually make use of the power of fragrance. Proposals particularly, use flowers to set the mood, leading up to the big question. No matter the occasion, scent is without a doubt an important part of the entire aesthetic and theme. In fact, it usually sets the mood for the event.

  • Large Inventory Of Fresh Flowers
  • Tropicals
  • Plants
  • European/Dish Gardens
  • Contemporary and Traditional Arrangements
  • High-style Floral Arrangements
  • Funeral Designs
  • Greeting Cards
  • Silk arrangements
  • Extensive Gift Line
  • Candles

Why Choose The Flower Cart, Inc Services?

Different plants and flowers have a wide variety of meanings associated with them. Here is a list of some common flowers and meanings supplementing them. Lavender is generally used to induce sleep. Doctors usually prescribe these to people who have trouble sleeping. Sometimes, people also take them to catch a quick snooze during the day. Studies have shown that jasmine helps put people in a relaxed state. In turn, it helps them get to sleep more quickly. Conversely, the smell of peppermint energizes people. Gym buffs and runners usually use this to make their workout routines more exciting. In the same vein, vanilla links to food cravings. Smelling it before a good meal would likely make you hungrier. But, getting a whiff of it after a healthy meal would keep you from snatching that tempting candy bar. Different scents impact people's mood and decision making processes. A variety of scents do have different impacts on different people. There are specific smells with largely accepted meanings. The sorts of feelings given by these flowers, of course, play a crucial role in business. Store owners and managers layout their stores depending on what fragrance they use. They pick scents that help get target customers into the shop and buy their products. As we know, scents trigger particular memories in people. Yes, they may not immediately remember what took place. But they are bound to feel just what they felt when they first smelled it. Of course, if the scent makes them recall happy times in their life, they are more likely to buy. In fact, studies verify this point. Excellent fragrant choices make clients 300% more likely to get an item or two. Used in the proper way, scent marketing can improve your conversion rates. You can turn window shoppers to actual buyers anywhere from 80% to 300%, like one retail store's report.

So how do we use it in floral arrangements and flower stores? It's simple. Organize a meeting with your core team, and lay out your goals and goals for your business. Discuss with a marketing specialist (better if you already have one) if possible. From there, you select a scent to suit your store. This includes your shop's aesthetic and your target audience. Most business owners buy scent diffusers. Yes, even the huge established ones. Why? Because they spread out the preferred scent in every corner of the shop. This is, of course, another marketing approach. If they're lucky, customers will buy their services and products. After that, it falls to you to monitor the rates of walk-in clients against the actual purchases made. You will likely spot some clients lingering in specific parts of your store. You might also see particular flowers getting more attention thanks to the scent. Your job then is to note these instances and make changes as you continue. Then, continue to record and make adjustments until you get to your ideal.

Florist In Valparaiso, Indiana


Are you in the Valparaiso, Indiana area and are looking for a business that does flower delivery near me? Are you interested in having fresh flowers delivered? If the answer is yes, you have found a great resource to take care of all your florist needs. We are the best florist in Valparaiso, Indiana. No arrangement is too big or too small for us. We provide full-service floristry services.

The Flower Cart, Inc, commitment to you is 100% satisfaction on all your floral and gift purchases. If you are not completely satisfied, let us know by calling (219) 926-8615. We serve the areas:

Have an anniversary coming soon? Give them flowers! Don't have a gift for your friend's birthday? Get a bouquet of their favorite blossoms! Want to cheer up your loved one but don't know how? Flowers will do the trick! Giving bouquets as a gift has been consistent through diverse periods and cultures. But when exactly did it begin? In this article, we discuss the history of the practice of flower giving. We'll see how it developed through history and spread around the world. Finally, we learn why this tradition was so vital in the Victorian Era. We see how almost everyone knew exactly the meanings and messages flowers kept. The origins of gifting flowers go back to the time of Ancient Egyptians, Greeks, and the Roman Empire. These three societies often used flowers in religious customs. They based their private use of flowers on their myths. The Greeks used them as props for theater. They also made them into ornaments for ceremonies. Later on, they began exchanging flowers to show love towards one another. Societies all through history have continued the custom of gifting flowers. During the Middle Ages, people from Turkey created the first list of symbolisms for flowers. This later extended throughout the world. Other cultures adapted these to their traditions and beliefs. People from the Victorian Era are often known for being at the height of elegance. But did you know they used flowers to convey deep, unsaid feelings towards one another? Back then, people were starting to get more into gardening and flower care. They sought to grow robust, vibrant flowers. They also cultivated new flower species. The flowers, in turn, acted as a form of communication. It relayed messages between lovers, friends, families, and even acquaintances. Flowers revealed sentiments ranging from "I love you", to "I cherish you, dear friend", to "I'm sorry". They played a vital role in how Victorian-era citizens made their feelings known.


Valparaiso, Indiana

Valparaiso, colloquially Valpo, is a city and the county seat of Porter County, Indiana, United States. The population was 34,151 at the 2020 census. Valparaiso, Indiana coordinates at 41°28′34″N 87°3′25″W.

Florist Valparaiso, IN - Free Estimates - Call Today (219) 926-8615